Mona Amodeo. Ph.D.

Speaking & Workshops

Mona has become a “crowd favorite” at the University of West Florida’s Center for Entrepreneurship. She is always ready and willing to share her time and expertise with the students. Whether opening minds through the Idea Space Speaker Series, guest lecturing a class, or serving as a judge for pitch competitions, she is always interesting and receives high ratings from the students.
— Jim Sparks, University of West Florida, Center for Entrepreneurship
 
7.JPG
 

 TOPICS

1. Integral Organization Development: Unleashing your ultimate competitive advantage

Screen Shot 2019-03-15 at 1.47.27 PM.png

A confluence of forces is fueling an awakening in leaders. Businesses are quickly realizing that mission statements and mottos are not enough, and that creating workplaces where employees truly feel engaged, excited and productive can yield substantial results for recruitment and retention of top talent. This presentation introduces the secrets to connecting employees to purpose to achieve new levels of prosperity. Dr. Amodeo challenges traditional views to explore the reasons for the growing importance of purpose and values in organizations, and how leaders can build communities of customers and employees who feel that what they do has an impact beyond the moment, the year, or even their lifetimes. They matter.

What you will learn:

 » Why it’s critical to see your culture as the operating system of your organization

 » The power of We—how to move from individual to collective purpose

 » How leaders can engage stakeholders to build a culture of purpose backed by performance

2. Branding from the Core®: Reaching Beyond Sizzle

What makes some brands so irresistible, and other brands fall flat? This speech explores the allure of some of the most beloved brands in the world, and introduces the philosophy behind Branding from the Core, a strategic management approach that helps leaders transform organizations into brands that matter to customers, employees and the world.

What you will learn:

 » Foundational management principles of Branding from the Core

 » Steps to redefining your organization as a brand that matters

 » Employee engagement methods that ensure the alignment of purpose, performance and perception

 » Building authenticity and trust by engaging stakeholders in shaping, sharing and living your

organization’s unique story

3. Beyond Good Company: Lessons on the power of purpose from Interface, Inc. or lessons about culture change from Interface

Screen Shot 2019-03-15 at 1.47.51 PM.png

What can leaders learn from a group of hippies that redefined business? Today’s customers and employees want to do business with—and work for—organizations that embrace purpose beyond profits. This presentation introduces ideas about how commitment to values, social change, and environmental sustainability can translate to triple-bottom line success.

What you will learn:

 » The growth of cultural creatives and how they are redefining business

 » Innovation and the adoption curve—from the fringes to the mainstream

 » The importance of authenticity—why you can’t fake this

 » Building trusted reputations by aligning purpose, performance and perception

4. If you want to predict the Future. Create it: Nurturing “yes we can” cultures

Operating from a perspective of negativity, scarcity, threat and blame generates cultures of “I can’t” and “not my problem.” These disengaged attitudes and behaviors can dramatically stunt growth, impede innovation, and cripple engagement and performance. In this presentation, Mona will share how leaders can use the principles of Appreciative Inquiry to refocus and unleash the positive potential of people to propel your organization to new heights of performance, engagement, and prosperity.

What you will learn:

 » The foundational philosophy of Appreciative Inquiry

 » The 4D cycle of Appreciative Inquiry

 » How to apply the 4D cycle to engage people in finding solutions to any challenge


 
 
 

Recent Appearances Include:

  • 2023 Entrecon (Pensacola, FL) - Conference

  • 2018 Entrecon (Pensacola, FL) - Conference

  • 2018 Alliance of Women Trial Lawyers (New Orleans, LA) - Conference

  • SBDC Small Business State Conference

  • 3BL Media: Brands Taking Stands 

  • US Green Building Council - Conference

  • Louisiana Travel Promotion Association - State Convention

  • American Advertising Federation (AAF)

  • Public Relations Society of America (PRSA)

  • Sustainable Brands - Conference

  • Center for Entrepreneurship, University of West Florida

  • Florida Public Relations Association - Pensacola Chapter

  • Harvard University Executive Education for Sustainable Leadership

  • Benedictine University Center for Values Driven Leadership

  • Medical Group Management Association (MGMA) - Conference

 
2018---Mona-Headshot-bw-edit.jpg